Taylor Swift’s pet is richer than the singer’s boyfriend, people immediately joked
Recently, Pagesix caused a stir when it published an article comparing the net worth between Taylor Swift ‘s pet cat Olivia Benson and the singer’s boyfriend – Travis Kelce .
According to the post, the famous singer’s cat has a net worth of up to 97 million USD (2,361 billion VND). Meanwhile, as of early 2024, male rugby player Travis Kelce owns an estimated fortune of about 40 million USD (974 billion VND). Thus, Olivia the cat is… 2.4 times richer than Taylor’s boyfriend.
Pagesix said that Olivia’s cat’s net worth comes from appearing in many music videos, commercials and having her own branded products. Meanwhile, Travis Kelce “swordfish” retired from sports competition and signed advertising contracts for a number of famous brands.
On forums, netizens reacted humorously to the news that Olivia, the cat, has a net worth that surpasses football player Travis Kelce’s: “Travis has nothing to be sad about. He just keeps trying to strive. If he’s lucky, he might catch up with his girlfriend’s cat in the future”, “Man, that cat is richer than all my family members combined”, “Net worth Olivia’s is terrible. Maybe in this life I won’t have as much money as Taylor’s cat”…
It is known that Taylor also owns more assets than her footballer boyfriend. According to Forbes announced last December, the Bad Blood singer has an estimated net worth of about 1.1 billion USD (equivalent to 27,000 billion VND). Thus, the female singer born in 1989 is about 28 times richer than Travis Kelce.
It can be said that Taylor Swift is one of the superstars currently dominating public attention. It’s no surprise that the media keeps mentioning her name and trying to capitalize on her moment of fame. Sometimes the female singer is also included in unrelated stories, turning her into a distraction for content creators.
Bond Benton, Associate Professor of Communication at Montclair State University, USA, has studied the effects of mentioning Taylor Swift in media stories. His research shows that “the presence of Swift in any media content increases the visibility of that content”.
The associate professor of communications offers a typical example through a September 2023 post from CBS News about a 400-pound stingray (about 180 kg) with the comparison “almost the height of Travis Kelce – you Taylor Swift’s rumored boyfriend”. Although the story about sea creatures has nothing to do with the singer and her star boyfriend, Taylor Swift was mentioned by name twice in the story. The post alone has been viewed nearly 3 million times on social network X.
“No one attracts a larger audience than Swift at this time,” said Kate Blanton, a lecturer at the University of South Carolina, USA. Taylor Swift is truly everywhere: Her Eras Tour is the highest-grossing tour ever, and the film version recently became the highest-grossing concert film ever. Highest revenue of all time. Swift was named Person of the Year in 2023 and was Spotify’s most-streamed artist in 2023.
Because Swift is such a reliable attention-grabber, Bond Benton argues, media outlets will cover anything related to her. The smallest details about a celebrity’s life are always an interesting topic of discussion, and especially for Swift, it can become a huge marketing opportunity.
“And other celebrities are asked about Swift almost constantly. During a W magazine awards show, journalist Lynn Hirschberg took the task to actors Julianne Moore, Natalie Portman and Da’Vine Joy Randolph reread “Blank Space,” a Grammy-winning song by Swift,” Bond Benton said.
Not only that, little-known politicians even join this trend, because when the name Taylor Swift is mentioned, they will get everyone’s attention. In December 2023, lawmakers in Pennsylvania, where Swift was born, declared 2023 the “Taylor Swift era,” coinciding with her 34th birthday.
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