Tattooed model Zombie boy killed himself by jumping from the 4th floor balcony of his Montreal apartment, cops have revealed.

Canadian Rick Genest, 32, commited suicide in Le Plateau-Mont-Royal at 5pm Wednesday, but paramedics were unable to revive him, law enforcement sources told TMZ.

His manager Karim Leduc said his family believes it was a tragic accident and he fell, as he would lean back on the railing while smoking. They also say they believe he would have left a suicide note had it been intentional.

Rick Genest, 32, who starred in Lady Gaga's Born This Way music video, fell from the balcony at the rear of his home in Plateau-Mont-Royal after telling his girlfriend he was 'going for a cigarette'. He is pictured at a Toronto fashion show on April 20, 2018

Lady Gaga took to Twitter on Thursday following the death of Canadian model Rick Genest (pictured)

Genest's manager, speaking on behalf of the family, rejected official claims he deliberately jumped and instead claimed he fell accidentally. He is pictured during a shoot on the London underground on October 5, 2016

The heavily tattooed 32-year-old was found dead after plunging from his Montreal apartment on Wednesday

Genest (pictured in a 2012 fashion shoot) became known as Zombie Boy after having tattoos of organs and bones inked across his entire body
Lady Gaga has urged anyone suffering from mental health issues to seek help after the death Genest.

He starred in Lady Gaga’s music video for Born This Way that was released in February 2011.

‘The suicide of friend Rick Genest, Zombie Boy is beyond devastating. We have to work harder to change the culture, bring Mental Health to the forefront and erase the stigma that we can’t talk about it.

‘If you are suffering, call a friend or family today. We must save each other,’ the singer tweeted to her roughly 77 million followers on Twitter.

She included a photo of Genest and herself from the Born This Way music video.

Lady Gaga tweeted that her friend and collaborator's dead was 'beyond devastating'

Lady Gaga urged anyone suffering from mental health issues to reach out for help
The singer added: ‘Science tells us that it takes 21 days to form a habit, if you are suffering from Mental Health issue I beckon for today to be your first day or a continuation of the work you’ve been doing. Reach out if you’re in pain, and if you know someone who is, reach out to them too.’

The Bad Romance singer also posted another tweet announcing a new partnership with her Born This Way Foundation to promote ‘kindness and mental health’.

‘Kindness and mental health aren’t one time practices. They aren’t just to do list items. This fall, in partnership with @btwfoundation, I’ll explore the power of habits to build cultures of kindness and wellness. Sign up to learn more,’ she posted.

Genest started getting tattoos after recovering from brain surgery at the age of 16. He is pictured in LA in 2013

Friends said the inked model (seen in Poland in 2011) struggled with mental health issues throughout his life

Genest is shown in January 2011 on the runway during the Thierry Mugler fashion show in Paris

He was also cast in the 2013 fantasy action film 47 Ronin which starred Keanu Reeves, 53
The singer’s stylist Nicola Formichetti discovered Genest in 2010 while also serving as creative director for French fashion designer Thierry Mugler.

The model became known as Zombie Boy for his numerous tattoos depicting the inside of his body on his skin.

The skin art included a tattoo of a brain outside his cranium.

Genest was featured in Mugler fashion shows in Paris and New York City in 2011 and later appeared in magazines such as GQ, Vanity Fair and Vogue Hommes.

The tattooed model appeared in a DermaBlend advert in 2011 in which he promotes the brand’s concealer and make-up remover.

Genest is pictured before his entire face and head were covered in tattoos 

Genest appeared in a 2011 DermaBlend advert in which he promotes the brands concealer and make-up remover

Before

After
He also was in the 2013 fantasy action film 47 Ronin starring Keanu Reeves, 53.

British artist Marc Quinn, 54, has been working on a 11.5-foot sculpture of Genest titled Self-Conscious Gene set to appear at the 2019 opening of the Medicine Galleries at the Science Museum in London.

Genest started getting tattoos after recovering from brain surgery at age 16 after being on a waiting list for six months. He was diagnosed with a brain tumor at 15.

Tattooist Frank Lewis, who was responsible for creating most of Genest’s inkings, paid tribute, writing: ‘R.I.P. my friend i feel like a little part of my soul has left with you, you’ll always be remembered you changed and inspired many lives, see you in the next one, till we meet again.’

Friends said he struggled with mental health issues throughout his life.

For confidential support, contact the National Suicide Prevention Lifeline on 1-800-273-8255 or visit their website here.

Runway star: Zombie Boy is shown modeling in September 2014 in Prague, Czech Republic