Calvin Cordozar Broadus, Jr. better known by his stage name Snoop Dogg, is a rapper, actor, musician, entrepreneur and entertainer, who participated in The Sandbox, a leading decentralized virtual world game on the Ethereum network and a subsidiary of Animoca Brands to recreate its mansion in the Metaverse, allowing players to experience gigs and parties, and even play as “DoggFather” himself.

Snoop Dogg is rebuilding his real-life mansion in The Sandbox's Metaverse

Artist Snoop Dogg 

Snoop Dogg will join the Metaverse by owning his own virtual land in The Sandbox. He will also launch a collection of NFTs, including player avatars and a limited “Snoop Dogg Private Party Pass,” which gives VIP users access to concerts, events, Q&As and Dedicated NFT rewards.

The rapper plans to launch a 3D avatar collection inside The Sandbox and players will be able to create games using virtual “Doggfather” items such as Snoop Dogg’s personal car collection, dogs, statues , memorabilia, etc

Snoop Dogg has always been at the forefront of new technologies, investing in telemedicine and launching his own esports tournament series, Gangsta Gaming League, in 2019.

In April of this year, the artist dropped “A Journey with the Dogg,” a curated set of NFTs designed to provide a look into his life, including the exclusive track NFT . Snoop Dogg’s next step into the world of NFTs is The Sandbox, a growing decentralized gaming platform where he can share his NFT collection and lifestyle with players around the world.

Sell ​​Snoop NFT on The Sandbox Marketplace

To mark the occasion, The Sandbox will hold a land sale on September 30, allowing fans to purchase land adjacent to Snoop Dogg’s property, thus becoming his virtual neighbors. in the Metaverse. Rapper said:

“I’m always looking for new ways to connect with fans, and what we’ve created in The Sandbox is the future of virtual hangouts, NFT rewards, and exclusive concerts.”

“We will have a new set of Dogg-style NFTs that players can integrate into the game to take this online experience to the next level.”

Sebastien Borget, COO and co-founder of The Sandbox, excitedly shared:

“The idea of ​​having hip-hop legend Snoop Dogg as your neighbor in The Sandbox metaverse is awesome, and being able to have a unique Snoop NFT as your in-game avatar is even cooler.” .

Like all of The Sandbox’s partnerships, the collaboration will include carefully designed and curated experiences, as well as specific assets that players can purchase and use in these creations. their original creation.

This will allow players to step into Snoop’s virtual mansion to participate in an exclusive pool party experience, enjoy Snoop Dogg’s extensive NFT art collection, or explore Snoop Dogg’s car collection. Players can also insert voxel versions of Snoop Dogg’s dogs, cars, and other items in their virtual experiences.