Molly Smith has reportedly ‘signed a six-figure deal’ with a giant beauty brand which already works with the likes of Kendall Jenner and Blake Lively.
The Love Island icon, 29, who won Love Island: All Stars with her boyfriend Tom Clare, seems to be making most of her fame – as she got signed with both L’Oreal and Maybelline.
The Manchester-born beauty will be joining a record of A-list celebs ambassadors of the legendary labels – with model Kendall, 28, and actress Blake, 36, having repped L’Oreal proudly for years, as well as Eva Longoria.
Nevertheless, Maybelline flaunts fashion icons such as Adriana Lima and Emily DiDonato as beauty ambassadors.
‘Molly has landed deal after deal off the back of the show and the latest one is with L’Oreal,’ a source told The Sun.
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Molly Smith, 29, has reportedly ‘signed a six-figure deal’ with a giant beauty brand which already works with the likes of Kendall Jenner and Blake Lively
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She will be joining the likes of Kendall, 28, and actress Blake, 36, as she signed a lucrative deal with L’Oreal and Maybelline (Kendall pictured for L’Oreal last year)
‘It’s a huge move and means she is following in the footsteps of some really famous people, like Eva Longoria, Kendall Jenner and Blake Lively.
‘Molly is quickly becoming the next Molly-Mae and could easily eclipse her in terms of money and brand opportunities.’
It comes only a few weeks after Molly was unveiled as Boohoo’s new ambassador for 2024.
She has signed exclusivity to the fashion brand for a 12 month contract and released her first curated edit earlier this month – and that was only a few weeks after she scooped the £50,000 Love Island cash prize.
In one promo shot, Molly put on a racy display in a sheer red lace dress from her stunning new collection.
Speaking on the impressive six figure deal with MailOnline, Molly enthusiastically said: ‘I am absolutely thrilled to be partnering with boohoo! It’s a brand that I’ve loved and worn for years, and to now be part of the family is just amazing.
‘We’ve got some incredible things in the works, and I’m eager for everyone to see what we’ve been creating.’
The sentiment is shared by boohoo’s Marketing Director Sam Leach: ‘We’re incredibly proud and excited to be working with Molly Smith.
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Blake, 36, is pictured with her sister Robyn, 52, as they attend the L’Oreal Paris Paints + Colorista launch event in New York City in 2017
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Kendall is pictured for L’Oreal; she signed a lucrative deal of £11 million last year
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Eva Longoria has been for years the famous face of L’Oreal and took on as campaign director for a project in the works throughout 2023 (pictured at Paris Fashion Week during L’Oreal Walk Your Worth runaway show)
‘Her style is the epitome of what boohoo stands for—accessible, on-trend, and versatile. Molly’s excitement for fashion shines through, making her a natural fit for our brand’.
And that’s not all, as it seems beauty and fashion bosses have been lining up to sign up the reality star.
Molly also signed a lucrative six-figure deal with US supplement brand Alani Nu – which Hollywood A-listers Kim Kardashian and Emily Ratajkowski have also worked with.
She bares her toned figure in a hot pink cutout swimsuit as she smoulders in a brand-new video for the wellness company.
Molly won Love Island with boyfriend Tom, 24, and her ex-partner, who she met on the winter edition of the series three years earlier, came second.
She was praised by viewers for the mature way she handled living in the TV show’s villa with her ex-Callum Jones, who dated multiple Islanders including Georgia Steel and Jess Gale.
Fans of the show were hoping to see Molly and Callum rekindled their three-and-a-half year romance, which only ended six months prior to the All Stars competition.
Despite remaining close friends, the exes have insisted there are no romantic feelings between them, with Callum still pursuing his connection with Jess Gale.
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It comes only a few weeks after Molly was unveiled as Boohoo’s new ambassador for 2024 with 12 month contract; she released her first curated edit earlier this month
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Speaking on the collaboration, Molly enthusiastically said: ‘I am absolutely thrilled to be partnering with boohoo! It’s a brand that I’ve loved and worn for years, and to now be part of the family is just amazing’
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The reality star became sought after, with multiple brands looking to sign her, following her recent appearance on the ITV2 show’s first All Stars season, where she met footballer boyfriend Tom Clare, 24
Tom previously admitted it was ‘s***’ seeing the reaction from viewers, who were hoping for a fairytale ending between Molly and Callum.
He said: ‘I’ve come out and I’ve seen a lot of messages that say Molly and Callum should get back together and it’s s*** to see, it is s***, but in the villa there was no sign of it.
‘If there had been an incline, if there was flirting, I would have addressed it but there was nothing at all. I understand it, they want the fairytale and they had been together a long time but at the end of the day it is still s*** to see.’
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